ASECAP held its 8th Marketing & Communication Workshop on Wednesday 21 April 2021.
Final programme
Participant list
Briefing report
Presentations:
Ensuring service continuity during pandemic (Christophe Boutin, ASFA, France)
Via Verde Electric - EV charging in BRISA Motorways (Susana Agarez, BRISA / APCAP, Portugal)
Communications and marketing initiatives carried out in Spain in the Covid-19´s year (Ana Serrano, SEOPAN, Spain)
Responding to the COVID-19 pandemic: the case of Attica Tollway (Helen Tyrogianni, Attikes Diadromes SA / HELLASTRON, Greece)
Health, safety and service: how we coped with the pandemic crisis (Nelly Girlanda, A4 Holding S.p.A. / AISCAT, Italy)
Hygienic Marketing – Brisa response to Covid (Marta Sanchez, BRISA / APCAP, Portugal)
Bridging the Gap between Conventional Toll Plaza Based Open Tolling Schemes and Distance Based Closed MLFF ETC Schemes: The Olympia Odos Hybrid Toll System in Greece (Konstantinos Antiochos, Olympia Odos Operation S.A. /HELLASTRON, Greece)
